Youmanity - Overview | Aviva USA

Youmanity®

We believe that one person–you–can make a difference with an act of kindness, big or small. Through Youmanity, Aviva can inspire people to do good, and we can recognize their effort. This may not sound like something that would come from an insurance company. But that’s our goal. It’s just another way we put people before policies.
You + Humanity = Youmanity

Your Voice
How far can a simple act of kindness go?
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Register Your Token

To show our commitment to Youmanity, we're creating a series of programs that are all about you. Check out the features to see what we're doing and how you can get involved.

Youmanity Token

Add up many small acts of kindness and you'll see a big impact. That's the idea behind the Youmanity token. Each token is passed with an act of kindness, and as one act leads to another, a chain of Youmanity forms.

If you've received a token, register it, and share the story of how it was passed. We want to hear about the act of Youmanity that accompanied the token, and how it made you feel. After you've registered it, you'll be able to follow your token on Facebook. There's no telling how far it will go.

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Your Voice

Street to School

Not graduating from high school can set a person up for a lifetime of hardship. Aviva's Street to School program recognizes this reality with the belief that every child has the right to fulfill their potential.

Aviva has made a global commitment to help 500,000 children worldwide get off the street and into school or training in five years through a program called “Street to School.” In the U.S., we’ve joined forces with Covenant House nationally to help homeless children across the country get off the streets and reach their full potential. While many may view these children as invisible, we see people with potential who need hope and help.

This partnership funds education, job training, basic needs and the research that can break the chain of youth homelessness. This partnership is more than a donation, it is a true collaboration. Aviva works with Covenant House to raise awareness of this issue, advocate for homeless youth and involve its employees, agents and customers in the initiative.

In the communities where our employees live and work, we partner with United Way to help homeless and at-risk youth through dropout prevention programs, reading and literacy programs and basic needs such as food and shelter.

Through our Street to School program, a promise has been sent to kids everywhere that no matter how hard it is, someone cares and believes in them.

And we’ll do whatever is possible to never let the streets win.

Insuring a Future

As part of our commitment to bringing humanity back to insurance, we want to help those who find themselves uninsured or underinsured in a time of loss. That's why Aviva makes a life changing gift of a 'retroactive' life insurance policy to a family in need. We have identified families who could most benefit from this gift - even if they are not Aviva customers.

It started with a token

In the spring of 2010, we were ready to introduce Youmanity to the world. Naturally, we started with you, our customers. Spreading this spirit of empathy and kindness required a symbol. And with that, the Youmanity token was born. Each pass of this token would come with an act of kindness, creating a chain of goodwill.

Tokens were mailed to customers with simple instructions: register the code on your token online, then pass it to someone with a good deed and ask them to pay it forward. In registering the code, people not only shared their story; they were entered to win $10,000 for the charity of their choice. As we followed the tokens, we saw people surprised to have someone brighten their day, and even more surprised that it traced back to an insurance company.

See what else we've accomplished

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