After over 300 years of serving customers in the U.K., an acquisition enabled us to bring our insurance experience to the U.S. market. We could say we're the 6th largest insurer worldwide or one of the leading providers of life insurance and annuities in the U.S., but that describes what we are—not who we are.
Aviva is a company built around you. We have nearly a million customers in the U.S., but there is only one you. In a world of "me first" thinking, we put our customers at the center of everything we do. The proof is in the little things we do differently that bring humanity back to insurance.
Policies built around you.
Our broad range of plans and benefit options provide you with hundreds of unique combinations—so you're sure to find the solution that fits your needs.
Our nationwide network of licensed insurance agent meets customers in person in order to best understand their specific needs. This ensures we tailor the right combination of Aviva solutions to you.
As an Aviva customer you have access to the support you want, the way you want it. In addition to your agent, your support network includes Aviva customer support by phone, our 24/7 website, and click-to-chat service.
Policies are explained in everyday language.
We asked real people to describe Life Insurance and Annuities.
*Wellness for Life can help you reduce Cost of Insurance charges on your Aviva life insurance policy. Rider form number 2WFLAJ07-2. Availability varies by state. See Wellness for Life brochure for details and limitations.
What you can do now
Let's talk about you
Contact an Aviva agent who can help find the product that's right for you.